However, in 2016 Facebook revealed that they were going to enable developers to construct chatbots in the Facebook Messenger platform (lead generator). This led to the "Send Message" button becoming far more helpful as you would now turn it into a technique to get leads from Facebook. Automating the conversation when someone hits the "Send out Message" button on your Facebook Page is effective, but a much more effective way to get leads from Facebook now thanks to the Page Welcomer sequence that you can customise using MobileMonkey.
Once the user reacts to that initial message, they are and you can engage with them. What YOU can do as an entrepreneur, marketer or online marketer is to help make that discussion very simple to engage with, with something called "quick reply buttons", so that rather than an open ended question for your preliminary message, you can say something like, "Would you like to talk to us here?" And then the fast reply is "yes." Naturally it's this psychological thing where instead of letting an open ended concern possibly stop a conversation, if you give someone an easy pass to entry into that conversation to engage, then you're going to be able to collect the ability to send out follow-up messaging and get a lot of fantastic lead info that Facebook can supply to you as a service.
For something like e-commerce, it might be like, "Get a 10% discount. Would you like to sign-up for our list and get 10% off your next order?" If you're targeting a fan page of a sports team, you might ask an obvious Q&A trigger like, "Are the Seahawks your favourite?" Think of your business in regards to what your apparent engagements are, what ties your audience together or what's a fun method to get people to sign-up to your list.
There's a number of options that Facebook offers in their buttons - collect leads. One of them is "Reserve Now" and among them is the "Send out Message" button. You may wish to test out which of these performs better for your company since you can also set up consultations through the "Message" button if you have a chatbot connected to it.
Whether you're in fact getting anymore visits and signups. Keep in mind, different calls-to-action might work differently for different organizations. You can test and see which CTA creates the most Facebook leads. The Facebook Page Welcomer area inside Mobile Monkey You'll discover the Facebook Page Welcomer inside the tools location of your MobileMonkey platform, which collects all of the various Facebook particular tools like click to Messenger advertisements, Facebook post remark guards, and naturally this Page Welcomer tool.
Here you can produce the discussion that follows after they've messaged your page. What we're going to do is we're going to produce a discussion flow, and then we'll proceed and have a look at what that appears like from the MobileMonkey Facebook Page. Creating a "StartBot" inside of MobileMonkey Above, what you're taking a look at is called the StartBot editor.
Among them is your sophisticated discussion contractor, and easier one is called the StartBot editor. It is a visual discussion contractor that's easy to get going with - collect leads. Currently set up is the default message that someone will get when they hit that send out message button on your page. Today in our example we have the default set up (see more chatbot examples here), so even if you were to do absolutely nothing, even if you were to simply attach your Facebook Page to MobileMonkey, anyone who strikes that send out message button would get this message: "Hi there, initially name, thanks for your interest.
Not just will the bot collect the user's e-mail, but due to the fact that we're utilizing our "user responds with email" button, it will in fact pull the user's Facebook email that's linked to their Facebook account as a quick-response answer. This is how you can gather emails for leads from Facebook! Let's go on and develop a discussion that's specifically intended to engage people who have actually discovered us on Facebook (collect leads).
Can we send you messages here?" What we're finishing with this question is making that first engagement super-easy. With Facebook, if someone is opting into your business sending them messages, that's a good idea. So we're just going to collect a little opt-in right here. I'm going to utilize the multiple choice answer which offers us the ability to establish quick actions so that I can make an emoji thumbs up here.
The first question that somebody will see when they hit the "send message" button is "Hello there, First Name, can we send you messages here?" And after that they can react thumbs up. After that basic series we've now collected the opt-in to say that it's okay to send out messages to this user.
We can include another couple pieces of dialogue here. I'm going to use the fast concern widget which is the very same as the widget that we utilized above - collect leads. Including the "Quick question" widget "Quick question" and "text" widgets are the 2 pieces of material that you're going to probably use the most alongside GIFS and images.
Nevertheless,. (This is a quality that you can use with our audience segmentation tools further down the line. how to generate leads using facebook.) Let's go ahead and include a "quick concern". Let's ask for that e-mail address since what you can do is sign them up for your email marketing list and from there continue to deepen your relationship with your brand new Facebook lead.
Structure that loyalty and affinity with your brand. I've crafted this question that's going to ask folks if they wish to register for email updates from MobileMonkey and I'm going to make this one an e-mail response. The user replies with their e-mail and once again this is going to pull the e-mail that the person has signed-up with or linked to their Facebook account.
At this moment we can give the user a little menu of choices. We understand that they're interested in updates from us. We have actually also used our email capture chatbot so we can link this information straight into our other marketing system such as MailChimp or Constant Contact. Remember, if you're utilizing bots, a Facebook lead integrates to your other service systems! Adding a light-hearted GIF To cover it up here, we'll just do a little GIF, and maybe we'll look for something like a monkey, to be 'on brand'! The very best practice here would be to send them to some material where they can engage deeper with you or discover a little bit more about you.
Including a contact number We've included the remark "Let us know if you need anything" and the alternative to give us a call. As you can see, when you use the text widget, you have actually got a few different options for what a button might link to. You simply put in the phone number here and hit 'produce'.
Checking the sequence It's essential to check what your conversation really appears like on your Facebook Page. The screenshot above programs us evaluating the series that we've just set up. Let's go on and evaluate the button. The message simply popped up and it's that opening concern that we asked.
Yep. It's pulling our Facebook e-mail address. Go ahead and strike that button to offer the e-mail address, and there's a little swinging monkey. "Let us understand if you need anything." If I was on my phone in Messenger striking that call us button would proceed and open up the phone call, so all of it works completely.